ReMAP Marketing Analytics™ – measures the effectivity and efficiency of various leads and marketing channels – social, brick & mortar, omni and other
Features/Functions
- Visibility into various marketing channels
- Web presentation of business dashboards and analytics
- Ad-hoc analytics capability
- Definition and tracking of key performance metrics for daily operational decision making.
- Dynamic reports and charts by market, by product, by function, by timeframe
- Mobile and tablet capable
- Extension of the Analytics platform to external data sources
- Expansion to provide financial insights
- AI driven insights into top line and bottom line opportunities.
Value
Marketing effectiveness and efficiency