ReMAP Customer Analytics™ – provides customer segmentation and a measure of customer life time value.
Features/Functions
- Visibility into customer purchase patterns
- Definition and tracking of Customer Lifetime Value (CLV)
- Web presentation of business dashboards and analytics
- Ad-hoc analytics capability
- Definition and tracking of key metrics for daily operational decision making.
- Dynamic reports and charts by market, by product, by function, by timeframe
- Integrated data warehouse model to provide end-to-end visibility
- Mobile and tablet capable
- Extension of the Analytics platform to external data sources
- Expansion to provide financial insights
- AI driven insights into top line and bottom line opportunities.
Value
Targeted marketing of promotions to customers based on needs and value, customer retention and repeat buys